It has been a string of celebrity deaths this year… Locally, Willie’s tour manager and my friend Poodie Locke, writer Bud Shrake, and musician Stephen Bruton. Nationally, Ed McMahon, Michael Jackson, Farrah Fawcett, Walter Cronkite…
And now Gidget. I didn’t know Gidget’s name until I saw her obituary, I just knew her as the little Taco Bell dog. What a cutie. It makes you realize how much advertising CAN appeal to you and engage you. I’m sure it is an advertiser’s dream to have a commercial and character became so appealing and pervasive and part of the culture (except, of course, without the accusations of stereotypes and racism that eventually came up with that cute dog).
Reading about her death and the series of commercials makes me realize how much those commercials were intertwined with our life at the time… though I might not have thought of it again without this reminder.
In our Christmas decorations I believe we have several little toy stuffed Taco Bell dogs. I think they are in the Christmas decorations because one of them had a Santa hat and said, “Feliz Navidad!” Or it least it did when it had batteries and wasn’t corroded. The others say “Yo quiro Taco Bell,” but they are also in the Christmas decorations.
All of this wouldn’t make me wistful except that those commercials remind me of my nephews when they were just boys, not the college men they are now. Somewhere along the mid- to late-nineties, we took the boys to see Mark’s dad and his wife out in Lindale, in East Texas. Galen and Pam had a farm and they raised donkey and had some new baby donkeys, so we thought it would be fun to take the boys out to see them. Brandt and Conner were maybe about 8 and 6 at the time? Maybe a little older.
We lived in Carrollton at the time and I remember as we left town, driving first on I-35, and talking about the Taco Bell commercials. The popular commercial at the time was in conjunction with the movie Godzilla and the chihuahua had a tiny little trap set for this huge creature and was saying, “Here leeezard, leeezard, leezard.” I don’t remember the joke exactly, but we were, I think, recreating the commercial if OTHER characters had been put in that role. I only remember the boys said, “A nun!” and I sang like the nun in the Sound of Music and sang, “How do you solve a problem like the leeezard,” and I was quite proud of myself for coming up with that. I remember there was LOTS of giggling and fits of laughter on that part of the drive.
I remember a little bit about the visit with the in-laws itself because we have pictures of the boys with the donkeys (somewhere…. real photos). But I also remember the drive home for two reasons.
First, that was when Halley’s Comet was in the news regularly and was visible, they said, at night. [Note: I think it was Halley's, but some comet anyway] Of course, living in the city, it wasn’t visible at all. But driving through dark East Texas that night, I looked up and, sure enough, there was a little “smudge” in the sky, like a little faint cotton ball instead of a twinkling star. That was fun to get to show the boys and discuss astronomy and the wonders of the universe.
Finally, my sweetest memory of the night… We were still playing games just to keep ourselves awake and keep the boys from being bored. I told the boys we were going to play a game. I would say four statements and one of them wasn’t true. I can’t even remember the first two statements, but I think they were two statements that the boys would automatically assume were true statements, meaning one of the last two statements had to be false. Then my last two statements were: “Brandt is my favorite nephew” and “Connor is my favorite nephew.” There was lots of laughing and argument about which boy was my favorite and which one “won” the game, etc. It seems like the boys must have spent the night with us that night because I remember being back at the house with them. At some point, I pulled Brandt, the older, more worldly, nephew aside and said, “About that game, you know that YOU are my favorite nephew, right?” He just kind of nodded and said, “Yeah, I know.” Then, I pulled Connor aside, Connor, the younger, sweet, less-self-assured, nephew aside and said, “About that game, you know that YOU are my favorite nephew, right?” He looked at me and said, “Really? I thought it was Brandt!”
Now I’m thinking that maybe they shouldn’t get to read this entry (and they probably won’t). I would hate for either one of them to think they aren’t my absolute favorite, because they are.
All these memories because of a sweet little chihuahua. May she rest in peace and her family know she gave the world a lot of joy.




